A$AP Rocky and Rihanna attend the 80th annual Golden Globe Awards held at the Beverly Hilton Hotel on Jan. 10, 2023, in Beverly Hills, California.Christopher Polk/NBC via Getty Images
A$AP Rockyย andย Rihannaย are a business, man. The couple who share two young children have teamed up on a new campaign for RihRihโs Fenty Skin Lux Balm uni๐ e๐ฅ lip balm. Rocky stars in ad for the latest product from RihRihโs Fenty line, in which he drops a few bars about the gloss described as a โjuicy, Barbados Cherry-powered lip balm packed with vitamin E + shea butter [that] brings dry lips back to life with instant hydration.โ
โFlossy, glossy/ Nah bโch this ainโt lip gloss/ Lux balm up in my palm/ New collab wit my baby mom,โ Rocky raps over a portion of his song โRIOT (Rowdy Pipeโn)โ in a teaser that dropped on Thursday (Jan. 4) for the gloss in which he holds the translucent blue-gray tube up the camera and wipes his tongue over his top grill amid a series of close-ups of his glowing lips.
An Insta Story further details that the gloss is made of Barbados cherry (Acerola) extract โ Rihanna was born in Barbados โ which promises to condition and revive lips, as well as Murumuru, mango, cocoa and shea butters that โdeeply hydrate, nourish and renew dry, chapped lips,โ as well as Vitamin E to condition and soften lips and vitamin-rich avocado oil, which hydrates and soothes.
An Instagram post promises that the Lux line is โslim, slick n easily slips into your pocket, so you can keep it on you wherever you go.โ The product is available now at Sephora, Sephora Canada, Sephora at Kohls and on the Fenty Skin site.
Check out the Lux ad below.
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