This event attracted a large number of comments from the online community. Most of the questions asked revolve around when BTS enlists, will any group be able to do miracles for the Kpop industry like the way the 7 boys once “turned the world upside down”?

Right now, BLACKPINK is predicted by Korean media to be the name strong enough to replace BTS’s position. In general, the current Kpop industry does not lack talented groups, but to reach the level of world recognition, it can only be BTS and BLACKPINK. So the expectation that BLACKPINK will be responsible for keeping Kpop hot on the world music map is understandable.

 

YTN News said that if BTS really enlists, this is a golden opportunity for other groups to rise to the top, and the current number 1 candidate is none other than BLACKPINK.

” BLACKPINK has its own musical identity, clear and unique. In BLACKPINK we can feel confidence, international development. They sing well, dance well and most importantly, the love of the audience global audience “, YTN News commented.

During the period August-September 2022, BLACKPINK surpassed BTS to top the brand value rankings. This is an achievement that comes from the fact that all 4 members are the faces representing major global brands.

BLACKPINK’s global class is not only based on the numbers of MVs and digital music, but has now been confirmed by ticket sales revenue after the BORN PINK world tour that swept across the world.

According to recent Touring Data statistics, BLACKPINK’s BORN PINK world tour has officially become the highest-grossing tour in history for a music group. Previously, this record belonged to the legendary group Spice Girls with their Spice World tour in 2019 (78.2 million USD).

Meanwhile, BORN PINK earned 78.5 million USD with 366,000 tickets for 26 performances. What is worth mentioning here is that BLACKPINK broke Spice Girls’ record when this tour had not yet ended. According to updated data, up to now, the BORN PINK world tour has brought BLACKPINK more than 100 million USD in revenue.

Previously, BLACKPINK also made history as the first Asian artist to take on the role of Headliner at the global music festival Coachella 2023. It can be seen that BLACKPINK’s career is on a strong upward trajectory in the music market. international music. Although many Kpop artists are famous in their home country, when they set foot in the international market, they quickly “die prematurely”, while BLACKPINK is increasingly expanding not only in the music field.

Recently, BLACKPINK continued to prove their great influence when they were invited to attend the Royal Banquet at Buckingham Palace. This can be considered a very important event when it brings together many influential figures from all fields, so the fact that BLACKPINK was invited to attend shows how famous this group is at present.

BTS is still a miracle of the Korean music industry, but in reality, the group’s enlistment in the army will bring many difficulties when they are at the peak of their career. Just talking about the time BTS enlisted in the army, in Kpop there will be a series of other groups that will quickly overcome them to avoid being caught up in the harsh cycle of elimination in this market.

Meanwhile, BLACKPINK at the present time has too many advantages to continue to become the number 1 Kpop group in the near future. Not to mention, BLACKPINK’s music has recently become more community-oriented instead of focusing on developing the artist’s emotions. BORN PINK is the clearest proof of this as the album has continuously made impressive achievements in the international market.

So when Kpop is without BTS for a long time, it will be necessary for a name to keep this music market hot on the world map. And currently, besides BLACKPINK, there is probably no one capable of taking on this responsibility.