Proud of the Vietnamese local brand being praised by Vogue Singapore, conquering from Lisa to aespa, listening to the founder’s thinking is admirable!

This local brand has fascinated fashionistas and stars thanks to its feminine design style combined with exciting science fiction.

Standing out among countless Vietnamese local brands today, it is impossible not to mention La Lune . Founded by designer Quach Dac Thang (Vickivirus) in 2019, in just a short time, from a secretive brand, La Lune became widely known among professionals as well as music enthusiasts. In an interview with Paper Magazine, designer Quach Dac Thang said: “Mythology, comics and Alexander McQueen are three of the inspirations behind La Lune.” Perhaps that is why the brand’s creations are a delicate blend of avant-garde, Asian culture and futuristic spirit, creating an unforgettable impression.

“La Lune means the moon – Earth’s satellite, a non-luminous entity that spontaneously emits light and reflects light from the sun. This is a metaphor for the fact that I alone cannot do miracles. All the energy around me is a great source of motivation and inspiration to create a brilliant and vibrant La Lune. The moon is also a symbol of mystery, fantasy as well as femininity, which has been a characteristic of La Lune since its early days,” designer Quach Dac Thang shared with Paper Magazine.

Not only that, with a passion for science, designer Quach Dac Thang has applied 3D printing technology to create many unique designs of La Lune, creating a deep impression on domestic and international music enthusiasts. international. Writing about La Lune’s creations, Vogue Singapore gave compliments: “Even though it comes from Vietnam, La Lune’s designs make you feel like they are creations from outer space. The combination La Lune’s combination of sci-fi inspiration and unique materials is truly extraordinary.”

Lisa wore Guillotine Top, designed with La Lune’s 3D printing technology, at BLACKPINK’s concert in the US

“Dancing machine” BLACKPINK also wore La Lune’s HEART LOGO BLOCK HEELS in 2022

Thanks to cleverly integrating romantic and daring inspiration into each design, La Lune has “touched the radar” of international stars, notably Lisa, aespa and Minnie ((G)-IDLE). Sharing about the opportunity to work with global stars, Quach Dac Thang said that the stylists of the famous artists mentioned above contacted directly via email to discuss cooperation.

aespa in La Lune designs

Within the framework of Vbiz, La Lune is also the brand that accompanies a series of famous stars such as Toc Tien, Duc Phuc, Hoang Thuy Linh, Mlee,… In particular, the brand has accompanied the beautiful sister Huyen Baby at the show Beautiful Sister. Pedaling the Wind Turns the Waves, creating moments of visual explosion for female artists in recent times

After 5 years of formation and development, La Lune has proven its different fashion thinking and unique aesthetic that cannot be mixed. With available potential, La Lune is a valuable Vietnamese domestic brand for the domestic and international fashion industry. Therefore, La Lune has excellently placed its name in the nomination for the Z-Local Brand category (Local Brand loved by young people ) at the WeChoice Awards 2023 . This is a category honoring domestic brands that have many outstanding achievements and are most loved by young people in the past year.

WeChoice Awards – Annual awards organized by VCCorp Joint Stock Company, with the desire to honor people, tell the most inspirational stories, events, products and works that have a positive impact on the community. Dong – has returned with the message: Dare to be passionate, Dare to be brilliant.

After receiving many impressive nominations sent in by the community, the WeChoice Awards 2023 voting portal has officially opened from January 8, 2024. Right now, vote for the characters and stories that you feel are most inspired and worthy of honor at the WeChoice Awards 2023 .

The voting period will last from January 8, 2024 to 11:59 p.m. January 24, 2024. Voting results will be announced on the honoring and awarding Gala night taking place on January 27, 2024. Vote now at wechoice.vn !

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